Bundled Tech Services To Increase Smart Device Sales
Cost, complexity, perceived value and interoperability may be among the reasons purchases of connected home products have been slower than expected, according to a study from insurance company Assurant.
It looks like improved post-purchase service could minimize the obstacles. The president of U.S. Connected Living, Jeff Unterreiner, says that the consumer experience of pre and post-sales don’t meet the expectation. The survey discovers about 85%, up from 61% in 2016, of users are ready to buy if it came with complementary services like extended warranties, identity protection, and tech support.
About 36% of consumers say that the issues their device has usually need third-party assistance. The numbers requiring installation assistance and issues connecting to Wi-Fi hasn’t changed since the last survey. Another factor that could be promoting the purchase of connected devices could be the increasing awareness of 5G. Other major factors for increasing intent to purchase include better security and increased convenience.
A survey by Gartner in 2016 across the U.S., U.K. and Australia found that as much as 75% of the consumers are happy to manually work the thermostat, lights, and other devices and are not very impressed by the automation aspect of it.
Check Out The Top 12 Smart Devices To Build A Smarter Home!
Be The Superhero Of Your Smart Home
You can teach an old 🏡 new tricks with smart devices. Whether your house is one or one hundred years old it can be a smart home. Sign up today to see the top 12 smart devices to build your smarter home. 🙂 Are you more interested in a Google smart home or an Amazon smart home? Let us know above.