Consumer Embracement Of Smart Home Tech Continues To Be Security And Privacy
A major barrier to the adoption of smart devices is the worry about smart home data security. In the last year, data breaches have almost doubled with over 9.7 billion records being stolen or lost in the last half a decade. Apart from data breaches, we also see improper data use.
Before consumers bring these smart devices into their homes, they want to ensure their personal information and data will be secure. In addition, they want to feel confident that Wi-Fi enabled devices—e.g., smart thermostats or security cameras—won’t inadvertently give malicious actors easy access to their homes.
The European Union’s General Data Protection Regulation mandates all the companies in the EU to take extra precautions to protect the personal information of the users. Most other countries don’t have specific laws regarding this.
Better standards are needed for smart home data security protocols. Using digital authentication certificates is a lesser expensive option where there is no additional hardware cost. Despite the risks, data collection is actually beneficial to both the consumer and the provider. It provides the manufacturer with useful data on their product while giving more convenience to the consumer. If brands are planning to sell or share data, the consumer must be made aware of this.
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