Facebook has played it cool on live sports rights, but it’s quietly amassing a serious lineup.
Facebook has struck a deal with Major League Baseball to stream 20 games live on the social network. They’ll be spaced out one game per week on Friday night, starting this week.
That adds to a growing list of smaller niche sports that Facebook has deals to stream, including Mexican soccer, American soccer, table tennis, and Crossfit. Professional baseball marks its biggest addition yet.
“Baseball games are uniquely engaging community experiences, as the chatter and rituals in the stands are often as meaningful to fans as the action on the diamond,” said Dan Reed, Facebook’s Head of Global Sports Partnerships, in a statement. By distributing a live game per week on Facebook, Major League Baseball can re-imagine this social experience on a national scale. Read more…